Bitcoin News and Finance
FTX and Entertainment Giant Dolphin to Launch NFT Marketplace Skip to main content

FTX and Entertainment Giant Dolphin to Launch NFT Marketplace

On August 2, West Realm Shire Services Inc., the owner and operator of FTX.US, revealed the company has partnered with film and television production company Dolphin Entertainment. According to the announcement, FTX and Dolphin will be launching a non-fungible token (NFT) marketplace dedicated to sports and entertainment brands.

Dolphin Entertainment Partners With FTX.US

While non-fungible token collectibles continue to see demand, a slew of crypto firms revealed plans to launch NFT marketplaces this year. On Monday, Dolphin and FTX explained the two companies have joined forces to launch an NFT market that’s focused on sports and the entertainment industry.

Dolphin Entertainment is a Coral Gables, Florida-based company that specializes in film, television, and other forms of entertainment production. The company rose to prominence after producing a number of hit movies and shows. For instance, Dolphin is responsible for Nickelodeon’s “Zoey 101” and “Ned’s Declassified School Survival Guide.” Dolphin was behind Nickelodeon’s first-ever TV movie series “Shredderman Rules” as well.

The new partnership will see Dolphin handling the “creative branding, production, and marketing” with help from FTX. The trading platform “FTX will use their crypto exchange services and technical development as the backbone of the marketplaces,” the announcement hosted on variety.com discloses. Bill O’Dowd, CEO of Dolphin Entertainment, thinks purchasing non-fungible token assets today is cumbersome.

“Buying NFTs today is clunky,” O’Dowd said in a statement. “To be able to offer a seamless user experience, where the wallet and the product are all in one place; to allow the consumer to pay with crypto, credit card or traditional currency; to have the product available on wholly-owned and programmed online destinations; to have the same product available for purchase directly in-app; and to also have actual customer support, when necessary, are enormous differentiating factors that FTX provides.”

O’Dowd mentioned that Dolphin has quite the reach when it comes to accessing and developing alliances in sports, film, television, gaming, esports, culinary, and music. The Dolphin CEO claimed the joint productions between FTX and the entertainment company will be “distinct from the rest of the market.” O’Dowd added:

Most importantly, immediately put NFTs on a level playing field with all other consumer products available for purchase online.

Planned NFT Marketplace Faces Stiff Competition, FTX.US President Think’s Dolphin’s Pop Culture-Reach Will Bolster the Venture

Despite the claims, the Dolphin and FTX partnership has a lot of competition to deal with when it joins the NFT fray. At the end of March, Crypto.com launched an NFT marketplace featuring collectibles from Lionel Ritchie and Snoop Dogg. There are also existing marketplaces like Mintable, Makersplace, Nifty Gateway, Block Party, Rarible, Superrare, and Opensea. Many of these firms have recently raised millions of dollars in seed rounds as well. Brett Harrison, the president of FTX.US believes Dolphin’s wide entertainment experience and acumen will give the project an edge.

“Dolphin’s reach and scale across all of pop culture is very impressive to us,” Harrison said. “We are excited to build marketplaces with Dolphin, both because of their ability to access content and IP, but also because they are leaders in public relations and influencer marketing for every major vertical of entertainment. With that said, there are several items on the horizon that we can’t wait to launch together.”

What do you think about FTX and Dolphin’s NFT Marketplace partnership? Let us know what you think about this subject in the comments section below.

Labels:

Comments

Post a Comment

Popular posts from this blog

Custodial Lightning Network Service Attack Discovered by LN ‘Newbie’ — Hacker Strikes 6 LN Custodians

On September 18, a Redditor posted to the r/bitcoin forum and explained how he discovered a way to “attack [the] lightning Network’s custodial services.” The Reddit account dubbed “Reckless Satoshi” wanted to figure out if a “discrepancy between real routing fees and service’s transaction fee can be exploited for a profit.” The researcher disclosed that he wanted to see how large the damage could be and said “it is bad.” 6 Lightning Network Custodial Services Attacked, Researcher Discloses Findings to Offenders Prior to Public Disclosure A Redditor called Reckless Satoshi published a disclosure post on r/bitcoin this past Saturday and disclosed how he had found a vulnerability with routing fees and some of the Lightning Network’s custodial services. The research attack was done in good faith and after it was complete he disclosed the bugs to the offending services before publishing his findings. Reckless Satoshi used the Lightning Network (LN) attack on six different services incl...
Post a Comment
Read more

Axie Infinity Down 40% Since Last Week’s Price High, Protocol Revenue Outshines Competitors

Last week, the game token leveraged within the Axie Infinity gaming universe skyrocketed to all-time highs, while other crypto markets remained extremely lackluster. During the last seven days, Axie Infinity’s platform token has dropped significantly in value shedding more than 12%. Meanwhile, the game platform’s smooth love potion token has slid over 8% over the last 24 hours. Axie Infinity Down More Than 40% Since All-Time High Not too long ago, the axie infinity (AXS) token was a topical conversation because it reached an all-time high on July 15. At the time, AXS managed to capture $28.93 per unit and since then it has shed 12.8% during the last seven days. The axie infinity (AXS) token is used within the blockchain-based game that involves battles between token-based creatures called “Axies.” AXS is used for the game’s governance system as well as other actions within the game. At the time of writing axie infinity (AXS) is exchanging hands for $16.70 per coin. AXS/USD on Ju...
Post a Comment
Read more

Play-to-Earn Game From Polker (PKR) Exchange Listing – Endorsed by Akon

The Play-to-Earn NFT based Polker.Game ‘s native token $PKR has been officially listed on the popular centralized exchange BitMart. Polker.game has been in the spotlight recently as Akon, the American R&B superstar and record producer gave his official endorsement of polker stating that the “game is revolutionary” and that Polker is “hands down.. the best play to earn, NFT game in the space.”. With the BitMart listing and celebrity endorsement from Akon, Polker is perfectly positioned to become a major player in the Play-to-Earn league. Watch Akon’s Video Here What is Play-to-Earn? Although not a new concept, play-to-earn has become a trending term due to the popularity of the NFT game AXIE infinity. In the past, previous play-to-earn games have also achieved success – however, thanks to the huge amount of development in the blockchain space in recent years the gaming experience is now massively improved. Play-to-Earn games are essentially free to play and open to anyone and...
Post a Comment
Read more

China to Crack Down on Copyright Infringement Through NFTs

Authorities in China are going after creators of digital collectibles based on other people’s works of art, the use of which was not authorized. The government offensive is part of a campaign to combat online copyright infringement and piracy with the participation of several departments. Regulators in China Move to Strengthen Copyright Supervision of Online Platforms The National Copyright Administration of China (NCAC) has recently launched a campaign against copyright infringement and piracy on the internet, together with the Ministry of Industry and Information Technology, the Ministry of Public Security, and the State Internet Information Office of the People’s Republic. A major objective of the initiative is to improve copyright supervision of online businesses by investigating cases involving the sale and distribution of infringing products on short video, live broadcast and e-commerce platforms, and promptly dealing with infringing content, the agency announced in a press r...
Post a Comment
Read more
Blogarama - Blog Directory