The cryptocurrency market is stagnant. Investors are cautious and hesitant to make investments. Some initiatives, however, thrive even in such circumstances: Mars4, a play-to-earn project, has seen an upsurge in NFT sales. Mars4 is growing thanks to scheduled releases (such as a game demo) and some help from Japanese KOLs.
Mars4, a metaverse game, has been generating increased sales in the first weeks of June. Mars4’s use of a regional marketing strategy has seen the majority of the sales come from Japan. In collaboration with KOLs such as Daisuke and Crypto Train, Mars4 is grabbing the Japanese market. Yuzo Kano, a famous crypto advocate and CEO of BitFlyer, took an interest in Mars4 a year earlier. This inspired the Mars4 team to create a Telegram group for Mars4 Japan, which was quickly followed by other cultural communities such as Turkey, Italy, China, and others.
Some cultural channels are available on Mars4 Discord too, as the company tries to be inclusive to everyone, regardless of their native language.
Mars4 also plans to expand into other markets in other regions, which will result in greater project exposure and faster growth.
Explore and colonize Mars to earn from it
Mars4 is a metaverse game that includes survival elements. Users will be able to participate in the Mars experience while also earning money.
It was created using two important blockchain assets: cryptocurrency and NFTs.
Using Mars4, you can purchase a one-of-a-kind piece of Mars land. In the upcoming video game, you will have complete freedom to explore, grow, and terraform your land to improve your chances of survival.
NFTs for a variety of in-game vehicles and other products will also be available soon on Mars4.
NFTs are utilized for in-game items and land plots to grant players total control over their possessions. No one, including game developers, can take them away from users since they are kept on the blockchain.
As a landowner, you will have complete control over your land governance, from making it public to enlisting other players to aid the process of growing your empire. The greatest thing is that you’ll be compensated with MARS4 dollars for your time and efforts.
MARS4 dollars are the in-game currency that can be used for several metaverse activities, including trading. The MARS4 dollar may be acquired both actively (via the game) and passively (through other means, such as from holding NFTs).
MARS4 dollars are altcoins, therefore anyone who earns them may use them beyond the game. The integration of cryptocurrencies in computer games provides gamers with the ability to profit from their hobby.
Earn passive income from investing in Mars4 NFTs
The community pool allows investors to earn from NFTs in a passive manner. Every time you purchase Mars4 NFTs, your productivity score improves. Landowners can choose to open the communal pool to the public and distribute its funds to NFT holders in amounts that depend on their productivity ratings. You’ll get more during the distribution if the score is higher. As Mars4 is intended to be administered by the community, the voting system is the first step toward a DAO where anybody can be a part of the Mars4 governance.
The Mars4 community pool is regularly supplied with MARS4 dollars from many sources, including sales (both B2B and B2C) and advertising, with 20% of all earnings being set aside for the community. This strategy enables investors to get regular rewards for NFTs holding without putting in any effort.
Conclusion
Both the NFT and crypto markets have been slumbering in the past months. Investors are debating whether to buy now or wait for the market to recover. By refocusing its marketing strategy on region-based techniques, Mars4 was able to break the ice with the help of Japanese KOLs. The project is working towards its marketing strategy and is planning to expand further.
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